Consumer Demand Prompts Addition of Arch Supports to Foot Care Department
STRUTZ™, manufacturer of Sole Angel® Arch Supports and related products, announced today that select products are now available at most Kinney Drugs’ locations.STRUTZ™ Sole Angel®, Beach Walker®, Sole anGEL® Socks and Soothing Foot Cream, which hit shelves September 4, came to the attention of Kinney Drugs after residents began asking for the product following the company’s marketing blitz in Syracuse.
“As the radio commercials hit the airwaves, customers would come into our Kinney Drug Stores looking for these items by STRUTZ™. After further research, we felt it would be a win-win for both the customer and Kinney Drugs to stock these products,” said Bob Corcuera, Category Manager, Health & Personal Care, Kinney Drugs.
Syracuse had been chosen as a test market to evaluate STRUTZ™ products’ performance and the company’s marketing plan. Company representatives were overwhelmed by the positive response and support from local residents, doctors, media and businesses. “I’m so happy we selected Syracuse as our test market. I’ve met many wonderful people since we introduced STRUTZ™ here,” said Steven Llorens, Co-founder of STRUTZ™. “I really feel like we are putting smiles on people’s faces by getting them back on their feet.”
STRUTZ™ is rapidly building a solid reputation as an effective solution in alleviating sore feet and ankle, knee, hip and back pain caused by poor arch support, flat feet, fallen arches and medical conditions such as plantar fasciitis and metatarsalgia. “I am humbled by the response of customers and their gratitude to us for creating such an effective product,” notes Paul Mazzanobile, Co-founder of STRUTZ™. “There is nothing more fulfilling than hearing someone say that they can now play with their children, resume an active lifestyle, or work a full day without any foot, knee, hip or back pain because they wear STRUTZ™ products.”
To learn more about STRUTZ™ visit www.LoveMySTRUTZ.com.
To learn more about Kinney Drugs or to find a location visit www.kinneydrugs.com.
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