Business Type:
For 100 years, Hallmark Cards, Inc. has helped people connect with one another and give voice to their feelings. Our employees are personally passionate about caring, creativity, quality and innovation, values that have guided us from the start and remain at our core.
We're best known for greeting cards, but we're much more than that. Our products include paper party supplies, gifts and wrapping paper… ornaments and decorative items for the home… memory-keeping picture frames, albums and scrapbooks… e-cards, mobile greetings and customized photo cards... even a cable television channel. We're with you at holidays and any-days, at your most important milestones and unexpected occasions, when you want to share a laugh and when you seek to offer comfort.
We're privately held, and committed to remaining so. We're family-owned with third-generation family leadership taking us into the 21st century.
We've grown from two shoeboxes of postcards into a $4 billion company. Our products can be found in 100 countries around the world and in more than 40,000 stores in the United States alone. Our flagship retail partners are some 3,200 Hallmark Gold Crown® stores that offer the widest selection of our products in communities across the U.S. Most of them are independently owned by local entrepreneurs who care about their communities as much as we care about ours.
Our roots extend deep in Kansas City, Mo., our corporate headquarters. We have manufacturing and distribution facilities in Missouri, Kansas, Connecticut, Georgia, Texas and Illinois and are active in helping build healthy communities in the cities and towns where our employees live and work. Our subsidiaries, like Crayola and William Arthur in addition to several greeting card companies, are our partners in good corporate citizenship.
Creativity, innovation, quality and caring have guided our decisions and earned us the trust of people who work with us, buy our products and live in the communities we call home. It's a trust we intend to keep.
Address envelopes the right way
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Answer
Cards, large selection of unique gifts.
Question
What is the most common question customers have about your business?
Answer
Who does all the buying? We do! It’s a group effort. We listen to our customers.
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What is the one thing you would like potential customers to know about your business?
Answer
We have something for everyone. We really appreciate their coming in to the store.
Question
What sets your business part from your competition?
Answer
We carry so many items that if you can't find it here you don't need it!
Question
Why is it important to customers that they think about the product or service you offer? (before they need it)
Answer
Our prices are very reasonable and we carry unusual items--they will know where to come when they need something.
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What can happen to customers who neglect the product or service you offer?
Answer
They will miss out on finding unique and unusual items that one they are buying for will love.
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Why is it valuable to customers to get to know you and your staff? (build a relationship)
Answer
We like to get to know our customers so we can know their tastes and preferences. This helps us know what to order and have in the store.
Question
What do you contribute to your community? (charity work, enviromentally friendly products, employment, etc.)
Answer
We are a ticket outlet for nearly every venue in Cortland--SUNY Cortland's plays, Center to the Arts tickets. We make event tickets available to the public so they have the convenience of coming here 7 days a week and not be limited to box office hours.
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What do customers need to know before they come in or call you?
Answer
That we will go the extra mile to help them find just the right item for that special someone.
